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Marketing

Anthropic blocked crawlers and its pages hit Google anyway
Marketing

Anthropic blocked crawlers and its pages hit Google anyway

Hundreds of shared Claude conversations turned up in Google and Bing because a robots file blocks a crawler but does not remove a page from search. The distinction catches out businesses running client portals and staging sites too.
6 min read 23 days ago
Best enterprise AI SEO tools and agencies 2026
Marketing

Best enterprise AI SEO tools and agencies 2026

Top enterprise AI SEO tools and agencies for 2026 Bushnote , 4.9 out of 5. Best for AI SEO.
12 min read a month ago
How to get your business cited by ChatGPT and Google AI
Marketing

How to get your business cited by ChatGPT and Google AI

AI answer engines including ChatGPT, Google AI Overviews and Claude select sources using retrieval-augmented generation, authority signals and structured content. Businesses that optimise for these factors earn more citations.
10 min read a month ago
What Australian businesses actually pay for SEO in 2026
Marketing

What Australian businesses actually pay for SEO in 2026

Australian SME retainers for SEO run from AUD 500 to over AUD 10,000 per month in 2026, with Sydney businesses paying 10 to 20 per cent more than those in smaller cities.
10 min read a month ago
Google's June spam update: the five tactics it targeted
Marketing

Google's June spam update: the five tactics it targeted

Google's June 2026 spam update ran for roughly 49 hours, finishing on 26 June, and applies to all languages globally. Five specific spam tactics were in scope: scaled content abuse, cloaking, sneaky redirects, scraping and hidden text.
6 min read a month ago
Fake copyright claims are wiping real pages off Google
Marketing

Fake copyright claims are wiping real pages off Google

Fraudulent DMCA takedown notices are getting real, live pages deindexed from Google Search before any verification takes place, with two confirmed attacks against the same site logged in May and June 2026. The notice-and-takedown system under 17 U.S.C.
7 min read a month ago
Google's AI answers cut publisher clicks by nearly 40%
Marketing

Google's AI answers cut publisher clicks by nearly 40%

A randomised field experiment published on SSRN found Google AI Overviews reduce outbound organic clicks by 39.8% and lift zero-click searches by 34.5%.
6 min read a month ago
The 10 top Australian PR agencies for 2026, ranked
Marketing

The 10 top Australian PR agencies for 2026, ranked

Ten Australian PR agencies for 2026, ranked on breadth of discipline, digital PR and AEO capability, and third-party recognition.
8 min read 2 months ago
The 8 best AI search agencies for Australian finance firms
Marketing

The 8 best AI search agencies for Australian finance firms

Eight AEO agencies best suited to Australian banks, super funds, insurers, wealth managers and fintechs in 2026.
7 min read 2 months ago
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